Identity of 4 TV Channels by "Yes", Israel's largest satellite TV provider.
These 4 channels broadcast the world's best TV Shows, divided by content: Comedy, Drama, Action and a brand new channel called "Yes Oh", the home of HBO. I was one of the leading art directors of the project, which consisted of rebranding 3 existing popular channels in addition to branding an entirely new one. The main goal was creating clear and dynamic languages that define the channels' essence, which will also be versatile and interesting when used to create promos for all channels.
Client Promotheus
These 4 channels broadcast the world's best TV Shows, divided by content: Comedy, Drama, Action and a brand new channel called "Yes Oh", the home of HBO. I was one of the leading art directors of the project, which consisted of rebranding 3 existing popular channels in addition to branding an entirely new one. The main goal was creating clear and dynamic languages that define the channels' essence, which will also be versatile and interesting when used to create promos for all channels.
Client Promotheus
