I had the privilege once again to work as a lead art director at Brokendoll Studios on the channel branding of a new Swedish TV channel called TV12. The channel is a lifestyle and sport channel so we wanted to create a fresh visual identity that will stand out in the Swedish TV landscape and reinforce the "sport-lifestyle" hybrid in the visual identity as well.
The implementation of the identity span across idents, trailers, line-ups, billboards and infographics.
Created at BrokendollBranding + Strategy
Black PeacockBroadcast Design + Production
© 2017 Roy Hamilton-Sturdy